Better Proposals review 2026: win more work, faster?

For freelancers and small agencies, the proposal is where deals are won or lost, and a plain PDF or a rushed email rarely does the job. Better Proposals sets out to fix that by turning your proposal into a beautiful, trackable web page that a client can read on their phone, sign and pay on, all in one place.

We tested it across writing, sending, tracking and signing. Our take: for its target user, the small business trying to look professional and close faster, it is the best proposal tool we would reach for.

What is Better Proposals?

Better Proposals is web-based proposal software. You start from a designed template, drop in your content and pricing, and send a link. The client opens a polished web page rather than a static document, and you get notified the moment they read it. They can sign digitally and pay a deposit on acceptance, so the deal moves without extra back and forth.

Key features

What stands out:

• A library of beautiful, mobile-friendly templates by industry.
• Live tracking, so you know exactly when a proposal is opened and read.
• Digital signatures and payment collection on acceptance.
• Reusable content and pricing tables to send proposals faster.
• Integrations with the tools small businesses actually use.

Pricing

There is a 14-day free trial with no card required. Paid plans start at around £10 per user a month on Starter (billed annually), which covers one user and 10 documents a month. Premium, at around £18 per user a month annually, lifts that to unlimited users and 50 documents, and Enterprise adds unlimited documents. Pricing shows in GBP for UK users, which is a nice touch if that is your market.

Where it falls short

The Starter plan is tight: one user and ten proposals a month will not suit a busy agency, so most teams will want Premium. And Better Proposals is deliberately proposal-first, so if you need a full document suite handling contracts, quotes and heavy CRM workflows, PandaDoc covers more ground.

Who should use Better Proposals?

Choose Better Proposals if you are a freelancer, agency or small business that sends proposals regularly and wants them to look the part, get tracked and close faster. If you need broader document automation and eSign across a sales team, look at PandaDoc, and if you are an established sales org that wants heavy controls and analytics, Proposify fits. For most small teams, Better Proposals is the one we recommend first.