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Buffer

4.2Social media management

Simple, clean social media scheduler with a genuinely usable free plan, priced per connected channel rather than per user.

Free plan (3 channels); paid from $5/channel/mo (Essentials, or $60/channel/yr annual)

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Pros

  • Free plan is usable for real work, not just a trial
  • The simplest, cleanest interface of the major schedulers
  • AI Assistant included even on the free plan
  • Unlimited scheduled posts per channel on any paid plan
  • Hashtag manager and first-comment scheduling on Essentials and up

Cons

  • Pricing is per channel, so it adds up fast past a handful of accounts
  • Advanced analytics only unlocks on paid tiers
  • No content-category or recycling system like SocialBee's
  • Team collaboration only arrives on the pricier Team plan

Best for

Solo creatorsSmall businesses with a few channelsAnyone who wants the simplest tool