Best tools
The best Email marketing tools
Tools to grow an audience, send newsletters and run email automations. Some of the best recurring value in software. We have reviewed and compared 5 email marketing tools. Here are our top picks, with ratings and pricing.
Top picks at a glance
| # | Tool | Rating | Pricing | Best for | |
|---|---|---|---|---|---|
| 1 | Beehiiv | 4.4 | Free up to 2,500 subscribers; paid from ~$39/mo | Newsletters, Media businesses | Visit |
| 2 | Kit (ConvertKit) | 4.4 | Free up to 10,000 subscribers; paid from ~$25/mo | Creators, Newsletters | Visit |
| 3 | Moosend | 4.3 | 30-day free trial. Paid plans from around $9/mo, scaling with your list size. | Small businesses, Ecommerce | Visit |
| 4 | Systeme.io | 4.3 | Genuinely useful free plan. Paid plans from around $27/mo (cheaper billed annually). | Solopreneurs, Course creators | Visit |
| 5 | AWeber | 4.2 | Free plan up to 500 subscribers. Paid plans from around $15/mo, scaling with your list size. | Small businesses, Beginners | Visit |
Latest email marketing reviews
Beehiiv review 2026: the best platform for newsletters?
Beehiiv is built for newsletters, with growth and monetisation tools baked in. We look at where it leads and where it costs.
Kit (ConvertKit) review 2026: the best email tool for creators?
Kit, formerly ConvertKit, is email marketing built for creators. We look at its automations, deliverability and value.
AWeber review 2026: is this veteran email tool still worth it?
AWeber is one of the oldest email marketing tools, with a free plan and rare 24/7 support. We tested whether experience still beats the newer rivals.
Moosend review 2026: the best value email marketing tool?
Moosend offers powerful email automation, landing pages and forms for less than most rivals. We tested where it shines and where it falls short.
Systeme.io review 2026: the best free all-in-one for solopreneurs?
Systeme.io bundles funnels, email, courses and a website into one affordable platform with a genuinely free plan. We tested where it shines and where it falls short.