Best tools

The best CRM tools

CRM software keeps your contacts, deals and customer conversations in one place. Our pick of the tools for small businesses, from all-in-one suites to focused sales pipelines. We have reviewed and compared 3 crm tools. Here are our top picks, with ratings and pricing.

Top picks at a glance

#ToolRatingPricingBest for
1EngageBay4.5Free plan (up to 15 users); paid from ~$12.74/user/mo billed bienniallySmall businesses, Solo foundersVisit
2HubSpot4.4Free CRM; paid Starter from ~$15/seat/mo, Professional much higherGrowing teams, Marketing-led businessesVisit
3Pipedrive4.3No free plan (14-day trial); paid from ~$14/seat/mo billed annuallySales-led teams, Deal pipelinesVisit